Running head: A REVIEW OF THE TIPPING tailor 1 A Review of The Tipping show up Pamela D. Bailey Post University A REVIEW OF THE TIPPING POINT2 Abstract This paper will explore the main(prenominal) themes of the restrain entitled, The Tipping Point, by Malcolm Gladwell, (2000). What happens when an supposition or trend spreads cross ports the race in what get holdms same an instant? That trend or idea rat heighten the bearing we think, act or honour about certain products and services. The Tipping Point makes us see the instauration in a whole new light. It explorers the reasons wherefore micro things make such a big conflict in society. A group of people flip-flop the way they invest and so many people take notice that a company on the verge of bankruptcy is revitalized. Criminals change their way of thinking and a crime-ridden neighborhood can in one case once again be safe for chi ldren to play in. Gladwell (2000) states that muddy changes in trends or behaviors should be viewed upon as epidemics. Like the flu or a virus, this epidemic spreads and becomes contagious. A REVIEW OF THE TIPPING POINT3 A palingenesis of The Tipping Point While reading this book, I instal that it explores terce main themes. They are: 1. The Law of the Few 2.
The Stickiness divisor 3. The Power of Context According to Gladwell, M. (2000), The Tipping Point is the act when everything changes because a threshold has been crossed. Its the time when the ideas or trends chan ge solely of a sudden with no real expl! anation. These mysterious changes that smear everyday life should be thought of as epidemics and the three themes listed above offer a way of reservation grit of epidemics. Epidemics often ignite and spread very chop-chop and right as fast as they came, they are gone. The condition explains how ideas can be just as contagious as a virus and move through society like a disease does....If you want to get a honest essay, smart set it on our website: BestEssayCheap.com
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